Promotoras are state-certified community health workers who offer in-home parenting courses focusing on parenting strengths, growth and development of children, establishing nurturing routines, and guiding children's behavior. The parent education classes use a hands-on curriculum with a concurrent children's program, educational groups, follow-up services, and networking activities. The goal is to ensure children are kindergarten-ready and children have a safe, nurturing home.

A unique pilot program created by Councilwoman Gonzales, along with Family Service, it uses a peer-to-peer mentor model, allowing trained community members known as Promotoras, as well as parents in the same targeted zip code areas, to provide valuable in-home healthcare education to families.

District 5, zip codes 78207 and 78205 primarily, but the Promotoras can serve families throughout Bexar County for families with children under the age of 10.